Do You Have a Narcissistic Blog?

March 3, 2010

In Greek mythology Narcissus was a young hero renowned for his beauty. But he was very cruel and he rejected the advances of everyone who loved him. As punishment he fell in love with his own reflection in a pool, not realizing it was himself he was looking at.
So what does this have to do [...]

Read the full article →

Where Does Social Media Fit With Blogging?

March 1, 2010

Most small business owners that I talk to are pretty clueless when it comes to social media. They have all heard of Twitter, Facebook and LinkedIn but, apart from maybe opening an account, have never really explored them. However, social media is far more than Twitter and Facebook. What many people don’t realize is that [...]

Read the full article →

TopRank’s 10 Must Read Tips to Start a Small Business Blog

February 23, 2010

Last week on the TopRank Online Marketing Blog there was an interesting post that has caused quite the buzz in the blogosphere. One of Lee Odden’s (the author of the TopRank blog) friends was starting a brand new business and contacted Odden who suggested he start a blog. He did start a blog but was [...]

Read the full article →

Don’t Make This Cardinal Sin of Small Business Blogging

February 17, 2010

I see it over and over again. I visit a blog and I read some interesting content, but the experience is cheapened by this cardinal sin. Advertising. More specifically Google Adsense advertising.
I know what the blog owners are thinking. Heck, I spend some time and effort writing this blog, I may as well make a [...]

Read the full article →

Don’t Let Your Blog Suffer from FBS

February 12, 2010

A few months have gone by and your blog has an established readership. You are in the habit of posting regularly and you have a growing list of blog ideas. Your blog has some momentum…then you get really busy. There is no time to write blog posts and the habit starts to break. Soon three [...]

Read the full article →

Yet Another Source of Blog Ideas

February 8, 2010

In this third part of our series on blog ideas, I present one of the best sources for new blog ideas: your customers. You can feature your customers in one of several ways. Depending on your industry, you can feature how your customers use your product or service with a mini case study. You can [...]

Read the full article →

The Blog Idea Generating Machine

February 5, 2010

My last post talked about blogging focus and being on the lookout for writing ideas in your every day life. Sometimes, though, you need more inspiration. Luckily, we live in a world where a massive amount of new information is created each day, and Google kindly indexes it all. So you just have to find [...]

Read the full article →

Blogging Focus and the Search for Ideas

February 3, 2010

When you get started on your blog you are excited and you likely have a large number of writing ideas. But after a few weeks or months your idea list may start to empty. The trick is to constantly be adding blog ideas. But how? You need something that I call “blogging focus.”
Focus is defined [...]

Read the full article →

The Biggest Mistake Small Business Bloggers Make

February 1, 2010

Many small business owners know that having a blog will benefit their business. So they do a little research and then launch their blog. Unfortunately, they often make a big mistake right off the bat that will impact the success of their blog.
Recently I was researching local photographers to get a family portrait done. Most [...]

Read the full article →

Blogging for SEO vs Readers

January 29, 2010

I read a lot of small business blogs. Some of these blogs are well written, well researched and a pleasure to read. Others, you can tell right away, are not really meant for human consumption. They are written purely for search engine optimization (SEO). These blogs are easy to spot. There are usually a ton [...]

Read the full article →

← Previous Entries

Next Entries →